South African News, Events and Press
Articles & Press : Marketing and Advertising
Apps4SouthAfrica Launch:- Mobile Marketing Apps for Your Business
By Jeanne Smith, 06.02.12
Mobile marketing is considered by many to be one of the most powerful marketing mediums ever invented and South Africa is slowly waking to the technology, but although a large...
All signs point to growth in public relations
By Sandy Cosser, 26.01.12
Public relations is a growth industry. It’s also an increasingly demanding industry as professionals have to contend with the changing relationship between consumers and brands and the concomitant change in...
Power2U! Outsourced Marketing for Modern Businesses
By Andre van Zyl, 24.11.11
(OCTOBER 2011, CAPE TOWN, WESTERN CAPE) Budget restrictions no longer have to mean the end of your marketing efforts because local company, Power2U!, now offers businesses the chance to elevate...
Enhance brand value through free classified advertising
By stephen ryan, 22.09.11
Success of any business largely depends on reaching the audience with effective communication. The role of an advertisement is to form a bridge between business and the target audience. Advertising...
Enhance brand value through free classified advertising
By Morle Evan, 09.09.11
Success of any business largely depends on reaching the audience with effective communication. The role of an advertisement is to form a bridge between business and the target audience. Advertising...
New product on the Gift market
By Gift out the Box, 31.08.11
The traditional gift voucher has officially received a make-over:
Gift out the Box … the perfect Choice.
Buying gifts can be problematic, especially if you are looking for the perfect gift...
Power2U! relaunches website
By Power 2U, 07.07.11
(July 2011, Cape Town, Western Cape) Power2U!, a social media & digital communications company in Cape Town, relaunch their website with a completely new ‘look and feel’.
The website boasts an...
Unleashing The Power of the Pink Rand
By D Steyl, 21.04.11
The marketing and advertising sector is a multi-trillion dollar industry, and although the South Africa market is on top of cutting edge techniques of consumer advertising and brand delivery, there...
Win 20% off Advertising Rates for Print and Digital Edition of Innov8t Mag
By Innov8t MAG, 17.02.11
Limited Offer: The first 10 people to like our Facebook Page will receive 20% discount off their advertisement in the next issue of the Innov8t Mag magazine.
Visit our Facebook page...
Powerful Way To Identify Your Target Market Online
By Gino Robin, 19.10.10
By now you know, achieving good sales is the biggest target of any business. The explored criteria, such as competitive pricing, good quality products, reaching out to the correct people...
Discover How You Can Explode Your Profits With Promotional Gifts
By Gino Robin, 19.10.10
It's a fact!, gifts are adore by everyone. Gifts are a good way to show how you care and marketing gifts are given to consumer's to say thank you and...
How to Master Google Web Ranking
By Gino Robin, 18.10.10
Do you know how to master search engines and attract thousands of visitors to your websites. To get the best key-words is not a difficult task when you know the...
Independent Website Designer Takes Durban By Storm
By Wayne Mc Connell, 16.10.10
Wayne Mc Connell, The South African Website Designer has taken Durban by Storm. This Local Durban Graphic Designer has had his creative artwork pasted all over the internet. This young...
The Premature South African Entrepreneurs’ Success Story.
By Singatha , 24.08.10
Internet and Tech billionaires around the world share amazing stories of success and struggle they went through for that success. What about the South African stories?
DURBAN, SOUTH AFRICA, August 23,...
A fresh and crispy take on guerilla advertising...
By Inkslinger , 30.07.10
Every once in a while something tasty, fresh and crispy comes out of the oven... and it has nothing to do with bacon! Guerilla Tactic Media has been rolled, smashed,...
SADCtrader.com Offers Businesses Free Online Advertising
By Elmo Munyondo, 16.07.10
Trade in developing countries is usually undermined by lack of information and the Southern Africa economic region is no exception. In Africa the lack the problem is compounded by the...
Media newcomer fills marketing void
By Kristia van Heerden, 31.03.10
Wordsmyth, a new copywriting department within Medios Marketing Communications, recently landed two web site content generation contracts.
The department, which focuses on online and offline content production, was opened when Medios...
Specialised Media Service for the Construction Industry Launched
By The Text Factory, 17.03.10
South Africa's construction industry, long without a specialised media and marketing solution, is soon to have a new service, that will fulfill the demand for well written and designed, yet...
Brand Architecture: Why Is It So Important?
By Ted Frazer, 15.01.10
Brands & Branding
There are numerous definitions that attempt to define a "Brand".
A brand can be defined simply as the relationship that exists between consumer and a given entity - a product, a...
Increasing Sales...Without "Selling"
By Ted Frazer, 15.01.10
Sales Without "Selling"
As "recession reality" sets in, companies across all business sectors are finding it increasingly difficult to build or maintain their traditional revenue streams. Established market giants such as GM...
Web 2.0 - A Marketing "User-Revolution"
By Ted Frazer, 15.01.10
As most of us know, "Web 2.0" is the user-defined "tag" that has been given to what is viewed as the "2nd Generation" of the World Wide Web.
•From a marketing...
“People-centricity”: Aligning Your People With Your Brand
By Ted Frazer, 15.01.10
The Marketers View
When looking to build their brands, most marketers often approach their awareness strategy in a fragmented manner, effectively allocating each awareness option a separate “label” or role."TV"...
Wonderful World Of Online Advertising
By Sydney Ferguson, 11.12.09
Most people are under the impression that online marketing will cost them an arm and a leg! This my friends are not the rule!
There are many great websites out...
Healthcare Industry in South Africa - IT Market Assessment
By TechNavio Team, 31.08.09
The growth of the healthcare industry in South Africa is keeping pace with the government's efforts to strengthen the healthcare system and make healthcare services more accessible to the citizens...
Marketing in a Recession: 5 Ideas to Win Sales
By morebusiness.com, 23.08.09
Given below are 5 effective and affordable marketing ideas that will help you win sales during a recession.
Follow-up on Old Leads
Bring out every old business card, brochure or...
Qeep and ZestADZ partner up for mobile advertising in South Africa
By BLUE LION mobile, 20.08.09
Cologne, Germany / Chennai, India – Thursday, 20th of August 2009 – Qeep, the U.K. and South Africa’s fastest growing mobile gaming and entertainment community has signed an extensive partnership...
Online Customers Believe Word Of Mouth More Than Traditional Advertising
By Marvist, 17.07.09
‘Online recommendations’ are becoming one of the trusted forms of advertising for a major section of online customers. According to Nielsen, 70% of the people surveyed globally said that they...
Free Online Competitions
By PrizeVoucher.com, 26.03.09
GREAT BRANDS, GREAT PRIZES WITH EVERY PRIZE VOUCHER
Prize Voucher is setting new trends in the South African prize and loyalty market. Our aim is to supply personalised prize packages...
Downloadable Business Skills Training Material
By Linda Snyman, 27.11.08
New in South Africa - Downloadable soft skills training material that enables trainers, coaches and mentors to focus on what they do best – coach, train and mentor!
Traditionally trainers had...
The most affordable magazine advertising in South Africa on sale!
By Tamara, 10.11.08
New Business SA magazine, the new Cape Town business magazine planned to launch in January 2009, is offering some of the most affordable advertising rates for a glossy, A4 business...
6 Free Online Advertising Methods
By Eiledon, 28.04.08
So you’ve launched your website and it’s time to open the floodgates and get the traffic flowing.
Online advertising is an important task in your online marketing efforts. Before you...
10 Fantastic Ideas To Kick Start Your Sales
By Michael Gooden, 15.04.08
Your business needs sales. Period. Follow these 10 fantastic ideas to kick start your sales!
Find a strategic business partner. Look for ones that have the same objective. You can...

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